Art Direction/2025
Atlas Fashion
A bold seasonal campaign built around movement, texture and a single striking blue.
Client
Atlas Studio
Year
2025
Discipline
Art Direction
Scope
Art Direction, Photography, Campaign
(Overview)
For Atlas' spring collection we directed a campaign that treats clothing as sculpture. Casting, styling and set design were built around dramatic light and a signature electric blue, producing a library of imagery that carried from billboards to social to the e-commerce grid.
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